Our portal
Our project isn't just an online shop — it's a portal for every angler, with news, technical content and new services built for the community.
About us
— we want to share our passion
Our goal is to make every customer's fishing trip a one-of-a-kind experience.
Our project isn't just an online shop — it's a portal for every angler, with news, technical content and new services built for the community.
Our story
The Etruria Fishing brand was born in Viterbo in 2011. Thanks to Alessio's entrepreneurial spirit, over the years it became a reference point for sport fishing in the Tuscia area, standing out for the wide range of traditional and innovative products offered to the local audience from day one.
Building on years of experience, in 2023 Alessio launched this new online project, running it alongside the physical shop. He's joined by Fabio (logistics and customer service) and Marco (IT and technical lead).
The people behind Etruria Fishing.

Alessio Salemme
Owner

Fabio Giuliani
Logistics & support

Marco Rondini
Technical lead